working with a supplier
Read shelf picture with numbers
Set your strategic brand or SKU on a shelf
Set the planogram according to your strategy
set up the planogram as a negotiating tool in the annual agreements with the retailer
Learn the category's performance on the shelf
Negotiate the assortments' space share based on market share and FSI (fair share index)
Get the brand value
Imprinting current shelf situation within a retailer as picture, using a pro planogram software , enabling us to convert it and read it in numbers. A feature that can work as an internal evaluation of our shelf position while being a major negotiating tool in every business meeting with the retailer, claiming the brand's dynamic within the category
Create a sales story by category which will be our main shelf strategy.
Creating merchandising standards for internal use in which the sales team will be trained.
Get Category planogram/ retailer. Implementing a corporate category planogram can lead to a growth of 5% - 35% (average) in absolute sales.
Be key supplier partner for the retailer.
Market share analyses
Analyse market share based on planogram approach